Events: $25 and under Gift Sale 12/1 and 12/2


Join us on Saturday December 1st at the Center Street Grill in Santa Cruz and at the Art Factory in Aptos for the 5th Annual $25 and under Hand-made Gift Sale.

We’ll have many wonderful holiday flavors for you to give to your friends and family!Image

Pumpkin Soup

It seams that during the winter months we love eating soup and all kind of soups and this year we’re obsessed with pumpkins.  Since Thanksgiving we’ve made this soup three times!  It’s beautifully rich and creamy without the use of cream and perfect for cold winter evenings.

Sugar Pie Pumpkins & Winter Squash


1 medium or 2 small Sugar Pie Pumpkins

1 medium yellow onion

2 stalks of celery

2 tbsp olive oil

1 tbsp butter

4 cups chicken stock

1/2 cup packed brown sugar

1 bay leaf

3-4 leaves of fresh sage (optional)

3-4 sprigs fresh/1 tbsp dried thyme

Salt & Pepper to taste

Pumpkins Ready for Baking

Preheat over to 350°.  Wash pumpkin(s), cut in half, and using a spoon or ice cream scooper remove seeds.  Oil skin, place in a casserole or baking dish, and add 1-2 cups of water.  Bake for 45 minutes to 1 hour.  Remove from oven and let cool long enough to hand.  Separate pumpkin from skin and set aside.


Heat olive oil and/or butter in a large stock pot.  Coarsely chop onions & celery  and add to pot with thyme leaves, sage, and bay leaf.  Cook on medium to low heat until soft.  Then add pumpkin, brown sugar, and chicken stock to pot.  Simmer for 10-15 minutes.  Using an immersion blender, blend until smooth and creamy or let cool slightly and blend in a regular blender.  Salt to taste and serve.

Pumpkin Soup

Optional garnishes include pumpkin oil with toasted pumpkin seeds, thyme leaves, or creme fraiche.

We hope you’ll have a chance to make this great pumpkin soup before the pumpkins have disappeared from the markets completely.  Until next time.


Kristen & Lynette

The Holidays are Coming

During this time of year, when most people are out and about, mom and I are usually quite busy brainstorming, making lists, and setting a general plan of action for our holiday jam sessions.  Needless to say this year is a little bit different because we’ve been making jam all year and now you can share it with your friends and family too.

With the holidays right around the corner we’ve been very busy making lots of jam and updating the web site’s gift page.  Now with the click of your mouse you can give everyone you know the gift of Serendipity!  As always we have our four, six, and eight jar gift boxes that are always a huge hit.  One of our newest features is the Provisions-of-the-Month club in three, six, and twelve month options.  Each month you’ll receive a combination of our seasonal and limited supply jams, baking mixes, recipe ideas and cards, and/or a few of our best selling jams.  It’s a gift that is full of wonderful surprises and keeps giving month after month.  Not sure what to give someone on your list?  We now offer gift certificates to use at our online store.  You can’t go wrong whether you chose to give a single jar or subscription to the provisions club.  With lots of options how will you share Serendipity?

In other holiday news we’re teaming up our good friends at Stripe for another First Friday on December 4th.  Serendipity jams & appetizers, beautiful art, and a great store with wonderful people equals good times!  We’ll be there at 5:00 and hope to see you as well.

Last but certainly not least… We’re growing!!!  Whole Foods has given us the green light to add three more stores.  The plan is to add Monterey, Los Gatos, and Campbell by mid January.

Until next time,